Jarrod W. Murray
I speak Design, Product, and Engineering, and I navigate the gray areas between them
Senior product and UX leader with 15+ years spanning UX research, product strategy, and front-end development across B2B SaaS, life sciences, financial services, and healthcare. Design, product, and engineering each have their own language, and most teams split that work across three or four people. I've made a career out of connecting those dots, most recently designing the documentation and workflow patterns that let a team build with AI instead of just talking about it. Certified Usability Analyst (CUA). Full case studies at jarrodmurray.com.
Core Competencies
- Product Strategy & Roadmapping
- AI-Assisted Development & Documentation
- Agile Methodologies & Scrum Facilitation
- Cross-Functional Leadership
- Enterprise Identity & Authentication Design
- Design Systems & Governance
- User Research & Usability Testing
- Front-End Development (HTML, CSS, JavaScript, React)
Experience
Director of Product & UX
Captivated
04/2022 – 05/2026
- Led end-to-end product design and UX strategy for a B2B SaaS communications platform, driving information architecture, interaction design, usability testing, and design system governance across a full platform modernization
- Owned product roadmap, feature prioritization, and acceptance criteria as Product Owner across multiple initiatives
- Designed and implemented a scalable AI-ready documentation framework, replacing traditional user stories with structured Capability Briefs that improved engineering clarity and accelerated AI-assisted development
- Led enterprise identity and authentication design, including identity-first login flows, SSO, MFA enforcement, multi-org context switching, and activity-based session management
- Conducted competitive analysis, defined naming strategy, and designed a next-generation website conversation entry point, API-first, compliance-aware, with AI-assisted routing
- Facilitated all Scrum ceremonies as Scrum Master and introduced Agile methodologies to improve delivery predictability
- Built and operationalized a product analytics platform to track user behavior and inform iterative design decisions
Senior UX Researcher
Driven Data
04/2021 – 04/2022
- Designed a B2B SaaS analytics platform helping automotive dealerships track and optimize advertising performance, replacing a legacy dashboard with a purpose-built, research-informed tool
- Led end-to-end mixed-methods research strategy including generative interviews, usability testing, and synthesis
- Elevated organizational research maturity through documentation, education, and cross-functional collaboration
- Expanded into Product Ownership as the company scaled through a funding round and eventual acquisition
Senior UX Designer (Consultant)
Onebridge
03/2020 – 04/2021
- Designed an AI/ML-powered clinical trial search engine for a Fortune 500 pharmaceutical company, enabling researchers to query a massive document corpus in plain language
- Designed an executive data visualization dashboard used to evaluate drug trial performance and inform funding decisions across competing research programs
- Supported early UX research for a COVID-19 response application
- Delivered high-fidelity mockups and interactive prototypes that served as the primary handoff artifacts for engineering teams working on accelerated timelines
UX Lead
Brooks Life Sciences
04/2019 – 03/2020
- Hired as the company's first UX employee, established a UX practice from scratch including research operations, usability testing protocols, and design system governance for a life sciences informatics platform
- Led UX strategy and design for a ground-up LIMS replacement, a complex data entry and sample tracking system managing bio-samples with up to 100 data points each
- Created and governed a design system and component library to ensure consistency across modules
- Conducted qualitative and quantitative research and translated findings into strategic recommendations that shaped product direction
Senior UX Designer
NextGear Capital by Cox Automotive
03/2017 – 04/2019
- Conducted field research with independently owned automotive dealerships to inform product decisions for a B2B floor plan financing platform
- Designed internal tools for title tracking and risk analysis, and a dealer-facing mobile app for purchasing and paying off vehicle titles
- Supported 8-10 development teams as a centralized UX resource, gathering requirements, designing workflows, and conducting usability testing
- Documented design system usage guidelines and interaction standards to ensure consistency across the platform
UX Designer III
Seven Corners
12/2015 – 03/2017
- Hired as the company's first UX employee, led end-to-end experience design for a legacy system spanning policies, groups, members, claims, and adjudications
- Redesigned the online claims submission workflow end to end, reducing processing time from 30-45 days to under a week
- Conducted heuristic evaluations, stakeholder interviews, and usability testing with internal users to surface and resolve systemic workflow issues
Earlier Experience
Experience Architect / UX Developer, Fusion Alliance
02/2014 – 12/2015
UI/UX Designer & Interaction Designer, Dominion Dealer Solutions
12/2010 – 01/2014
Independent Product Work
Dinder
AI-assisted meal planning app
app.jarrodmurray.com
- Designed and built a full-stack product independently, using Claude as a development partner across architecture, front-end, and backend implementation
- Deployed on Vercel with a Supabase backend, documented using the same Capability Brief framework developed at Captivated
- Conducted informal user research and iteration with a live household user, refining the workflow based on real usage patterns
Education & Certifications
BFA, Graphic Design — Ball State University
Certified Usability Analyst (CUA) — Human Factors International, CUA #2014-4937